ASUS held its Zensation press event at COMPUTEX 2015. Chairman Jonney Shih delivered the ASUS design philosophy of incorporating diverse elements to produce balanced creations that provide incredible experiences and accessible beauty to users.
Asus launched a range of consumer products aimed at delivering ultimate mobility, entertainment, and productivity experiences. These include ZenFone Selfie, a full-featured smartphone designed with advanced camera technology for capturing the best possible selfies; ZenPad 8.0, an 8-inch tablet with refined styling, incredible entertainment capabilities, and the world’s first tablet to offer customizable functionality; and Zen AiO Series, premium all-in-one PCs that provide a perfect balance of beauty and performance for an extraordinary home computing experience , the Transformer Book packs quite a punch and is a perfect portable companion for entertainment . The Zenwatch 2 is wearable smartwatch powered by Asus .
The ASUS ProArt PA329Q, is a 32-inch 4K/UHD (ultra-high-definition) monitor that delivers breathtaking levels of detail.
Lets take a look at all the products in detail .
Transformer Book T100HA
Asus revealed its new Transformer Book T100HA hybrid laptop here at Computex today, upgrading its successful 10.1-inch two-in-one with a USB 3.1 Type-C port, an Intel Atom “Cherry Trail” X5 series processor and 4GB RAM. It’s set to launch running Microsoft’s latest Windows 10.
The super-slim 8.45mm notebook, which weighs just 580 grams, offers detachable tablet versatility and the latest update pushes battery life up to an impressive 14 hours. The new T100HA will be available in a range of four metallic finish colours — silk white, tin grey, aqua blue and rouge pink.
The screen resolution is comes in at 1,280×800 pixels.
The Asus Transformer Book T100HA will be available in the third quarter of 2015.
ZenWatch 2 is designed to be a fashion accessory, with two sizes of 49mm and 45mm, aimed at men and women respectively.
It will be produced in three stainless steel case colors with 18 different strap and color combinations. The swipeable touch display is made from scratch-resistant Gorilla Glass 3 and the entire device is water-resistant.
The original ZenWatch featured a Qualcomm Snapdragon 400 processor, 4GB of storage and a built-in microphone.
Powered by Android Wear, the ZenWatch 2’s most compelling feature is a new magnetic cable charger that locks into the back of the case, much like an Apple MagSafe power connector. The watch will have roughly double the battery life of its predecessor, and a charge will power the device for three to four days, an Asus spokesman said. The ZenWatch 2 has IP67 rating for greater water submersion protection.
The optional battery attaches to the back of the case, fitting between the watch’s underside and the user’s wrist. The add-on could give the watch another half-day or night of power, but it will only be available for the men’s version of the watch.
The ZenWatch 2 will have sensors that can be used with an improved version of the Wellness app that also came with its predecessor.
The remote camera function of the first-generation watch, which shows the camera view from a paired smartphone, now works faster and can switch from the phone’s front and rear cameras. It can also zoom in and out.
ZenPad is a series of premium tablets that combine refined styling with incredible entertainment and productivity capabilities to redefine the tablet experience and bring true luxury to consumers. Available in three sizes — the 7-inch ZenPad 7.0 (Z370C/CG/CL), the 8-inch ZenPad 8.0 (Z380C/KL) and ZenPad S 8.0 (Z580C/CA) with optional Z Stylus, and the 10-inch ZenPad 10.1 (Z300C/CG/CL) with an optional keyboard — and will offer Wi-Fi, LTE/3G connectivity and phone functionality .
ZenPad is crafted to provide exceptional entertainment experiences. It has a HD IPS display featuring the exclusive ASUS VisualMaster suite of visual enhancement technologies — including ASUS Tru2Life and TruVivid — that brings advanced image-processing found on high-end TVs to a tablet for the first time and provides comprehensive visual optimization. ASUS Tru2Life analyzes each pixel in an image before it is displayed and performs an intelligent contrast and sharpness adjustments to boost dynamic range, revealing minute details .
ASUS TruVivid improves screen clarity, brightness, and touch responsiveness by transforming the conventional four-layer display design — composed of cover glass, a touch panel, air gap, and an LCD module — into a two-layer, fully-laminated design that eliminates the air gap, resulting in higher optical transparency for brilliant color and improved brightness.
The ZenPad integrates DTS Premium Sound™technology for a rich audio experience. The built-in DTS-HD coder-decoder (codec) provides high-fidelity sound from all types of multimedia content, and lets users play back or stream movies and music with up to 5.1 channels of DTS surround sound to a connected audio system. ZenPad also includes DTS Sound Studio™to transform stereo audio into virtual surround-sound that users can enjoy either through ZenPad’s speakers or using headphones for immersive entertainment experiences at home or on the go.
ZenPad 8.0 (Z380)
ZenPad 8.0 features clean lines, embossed-leather patterning, and premium styling influenced by fashion accessories such as clutch bags and wallets for a luxurious appearance unique among mobile devices. Ergonomic rounded edges make ZenPad 8.0 comfortable to hold and carry, and its polished metallic frame adds a bold visual accent.
ZenPad 8.0 is the world’s first tablet to feature an innovative interchangeable cover design that lets users easily customize their tablet with functional back covers , till now only phones allowed this degree of customization . These can provide extra features and additional color options, while perfectly matching ZenPad 8.0’s looks. Zen Clutch is a fashion accessory that combines elegant style with premium materials to provide a sophisticated carrying and protection solution for ZenPad 8.0. Zen Case is another stylish accessory that lets users outfit ZenPad 8.0 in their choice of five sleek or vivid colors and features a fine leather texture. Audio Cover brings immersive 5.1-channel surround sound to a tablet for the first time. Power Case extends ZenPad 8.0’s battery life, giving users up to 15 hours of usage to easily get them through their day or even the longest international flights.
ZenPad 8.0 is available with LTE/Wi-Fi connectivity and phone functionality (Z380KL) or as a Wi-Fi-only model (Z380C).
ZenPad S 8.0 (Z580CA)
ZenPad S 8.0 offers the premium ZenPad experience, delivering ultimate style and beauty together with extreme performance. Featuring a gorgeous, Zen-inspired design that fuses aesthetics with functionality, ZenPad S 8.0 is crafted with clean lines, a metallic finish enhanced by an exquisite hairline pattern, and brilliant diamond-cut edges. Just 6.6mm thin and weighing only 298g, it is extremely thin and lightweight, making it perfect to take anywhere and comfortable to hold and use for long periods of time.
ZenPad S 8.0 is equipped with a 2K QXGA (1536x 2048) IPS display with a wide 178-degree viewing angle and 324ppi pixel density . This allows for a stunning, beautifully-detailed viewing experience. It also comes with ASUS Tru2Life Plus, which includes all the benefits of Tru2Life and also improves video with fast action scenes by reducing blur, resulting in for smooth, detailed motion. ZenPad S 8.0 takes tablet performance to the next level. It is powered by a 64-bit Intel® Atom™ Z3580 processor and has 4 GB of RAM .
ZenPad S 8.0 can be used with the optional Z Stylus, making it the perfect device for creative expression. Designed especially for ZenPad S 8.0, Z Stylus provides a natural writing and drawingexperience that’s as easy as using a pen. With pinpoint accuracy and sensitive multi-touch technology, Z Stylus is perfectly suited for creative tasks such as sketching, painting, and even design work. It supports up to 1024 levels of pressure sensitivity and up to a 1.2mm writing tip.
ZenFone Selfie is a unique smartphone designed to capture the best possible selfies, quickly and simply. Featuring front and rear 13MP PixelMaster cameras with dual-color, dual LED Real Tone flash, The ZenFone Selfie can captures natural-looking selfies in high resolution. The rear camera features a large f/2.0 aperture lens and laser auto-focus technology to ensure near-instant focusing for clear, sharp pictures — even in low-light conditions.
ZenFone Selfie includes ZenUI Beautification mode that soften facial features, slim cheeks, and enhance skin tone to add vibrancy, and all in real time .. ZenFone Selfie also has Selfie Panorama mode, which exploits ZenFone Selfie’s f/2.2-aperture front lens and 88-degree field of view to capture panoramic selfies of up to 140 degrees.
ZenFone Selfie has a large 5.5-inch screen that fits in a body that’s a similar size to that of most 5-inch smartphones, for a maximized viewing experience in a compact body that fits comfortably in the hand. It has a high-resolution 1920 x 1080 Full HD IPS display with a wide 178-degree viewing angle and staggering 403ppi pixel density that renders every image in eye-delighting detail. ASUS TruVivid technology brings color to life in brilliant clarity, making selfies and other photos look their best. The screen is protected by Corning® Gorilla® Glass 4 .
ZenFone Selfie features a 64-bit processor — the Qualcomm® Snapdragon™ 615.
The ZenFone Selfie has an optional Swing attachment that can effectively extend your arm for selfies, and it also makes a handy kickstand.
Zen AiO Series
Zen AiO Series is a premium range of all-in-one PCs — initially comprising the 23.8-inch Zen AiO Z240IC and 21.5-inch Zen AiO Z220IC — that fuse art with industry-leading technology, providing a perfect balance of beauty and performance for the ultimate home-computing experience. A masterpiece of craftsmanship and design, Zen AiO features a slim and elegant unibody shell — forged from a solid block of anodized-aluminum — that tapers to just 6mm thin at the edges, with a precision-crafted matching integral stand. The smooth, sophisticated appearance is enhanced by edge-to-edge glass that covers the display, a rear cover finished in our signature Zen-inspired concentric circle design, and a stylish yet subtle Icicle Gold color.
Zen AiO provides out-of-the-ordinary performance for discerning home users. Using the latest generation of quad-core Intel Core up to i7 processors, combined with up to 32GB of the lightning-fast DDR4 memory and up to PCIe® Gen 3 x 4 SSD storage, Zen AiO has power to spare for instant responsiveness and ultra-smooth and immersive entertainment. Dedicated NVIDIA® GeForce®GTX™ 960M gaming-grade graphics with up to a class-leading 4GB of video memory ensure users can enjoy stutter-free full HD movies and videos and play the latest games , the Zen AiO truly packs quite the punch . As the world’s first all-in-one PC to use the next-generation USB 3.1 Gen 2, Zen AiO will allow fast data transfers of up to 10Gbit/s —twice as fast as USB 3.0, and over twenty times faster than USB 2.0. It also uses the latest USB 3.1 Type-C connector for improved ease of use — the connector is reversible, so it can’t be inserted the wrong way round.
Zen AiO Z240IC has an amazingly-accurate 3D camera that uses Intel RealSense™ technology to add futuristic interactive capabilities. Accurate motion-sensing of people or objects in front of the camera is now possible, enabling previously-unimagined ways of interacting with a PC. For example, with precise 3D facial recognition, a user’s face can become their login password, or families can just have fun interacting with the latest motion-controlled games.
Zen AiO is designed for the ultimate home entertainment, using a total of 6 speakers to deliver rich and clear full-range sound. Each 8-watt stereo channel uses three powerful speakers located at either side of Zen AiO, giving fully-realistic stereo separation and a total of 16 watts of pure, undistorted sound for an amazingly-lifelike entertainment experience. Zen AiO gives users an awesome audio experience, whether they’re watching the latest blockbuster movie, enjoying games or relaxing with music.
ProArt PA329Q 4K/UHD Monitor
The ASUS ProArt PA329Q monitor is a 32-inch 4K/UHD (ultra-high-definition) monitor for professionals that delivers breathtaking levels of detail with a wide 100% Adobe RGB color gamut. PA329Q features 3840 x 2160 resolution on a 16:9 aspect ratio IPS display with a wide 178-degree viewing angle to eliminate color shifting. PA329Q has a pixel density of 138 PPI and provides over 8 million pixels, four times the pixel density of standard Full HD displays for astonishingly-detailed visuals.
Each PA329Q is factory pre-calibrated to prove the best color accuracy (Delta ≦2), and with a wide 100% Adobe RGB color gamut, colors seen in photos will be reproduced faithfully and consistently. It also features BT2020 / DCI-P3 color space support for video production and editing. PA329Q offers 10-bit display color for over 1.07 billion onscreen colors and supports a 16-bit internal lookup table (LUT), which gives smoother gradations and more transitions between hues.
PA329Q incorporates ASUS ProArt Calibration Technology – a professional hardware calibration application with a 16-bit lookup table (LUT) and uniformity compensation capability. Compared with the conventional way of color calibration, it controls the hardware of the monitor directly and saves all color parameters profile on the monitor IC chips rather than in the PC, so users can recalibrate monitor on their own to ensure the color consistency. It also has the highest compatibility with major hardware calibrators, such as X-rite & Datacolor.
PA329Q delivers breakthrough connectivity with the following options:
- 1 x DisplayPort 1.2 (4K at 60Hz)
- 1 x Mini DisplayPort 1.2 (4K @ 60Hz)
- 1 x HDMI 2.0 (4K at 60Hz)
- 2 x HDMI 1.4 (4K at 30Hz)
- 4 x USB 3.0 ports
“I am thrilled to be at Computex to unveil our newest Zen-inspired innovations,” said Mr. Shih. “These exciting new creations strike a compelling balance of power and beauty, and perfectly embody our In Search of Incredible vision of creating seamless and connected digital lives for everyone.”
Intel Senior Vice President and General Manager of the Client Computing Group, Kirk Skaugen, joined Mr. Shih onstage in celebration of the new products and the ongoing partnership between the two companies. “We believe everything that computes and communicates will work best on Intel architecture,” said Kirk Skaugen. “The new ASUS products featuring the latest Intel technology bring great performance, exciting new innovation and experiences to consumers.”
The ASUS showroom at Computex 2015 is located at booth M0410 in the Taipei World Trade Center Nangang Exhibition Hall, and is open from 2nd to 5th June from 9:30am to 6:00pm, and on 6th June from 9:30am to 4:00pm.
Availability and pricing details are expected to be provided by local ASUS representatives shortly.
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