March 28, 2024

HTC stepped into new territory Wednesday evening during a press conference in New York City, when the company announced its brand new RE, a small and portable camera with a unique purpose and an even more unique form factor.

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The device looks like a small inhaler or piece of tubing at first look but it’s actually a super portable handheld camera. HTC said the goal of the RE is to allow folks to enjoy special moments like a child’s soccer game, a concert, a swim in the pool, without having to worry about blocking their entire vision while recording behind a smartphone. It’s a fascinating product with a super easy form factor.

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There’s one major button up top that can be long-pressed to start recording video, either in 1080p or 720p 4x slow-motion, or quickly to snap a photo. If you press the only other button on the front of the device, you can switch easily between 1080p and slow-motion or even time-lapse. It shouldn’t take anyone more than just a few minutes to adjust and shoot easily.

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Unlike some competing options, RE will work with your Android or iOS smartphone, allowing you to dump these photos and videos right to your device using a Bluetooth and Wi-Fi Direct connection. Better yet, it’s also waterproof, which means you can take it for a swim without worrying about damaging anything.

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In terms of specs, the RE camera measures just 96.7mm x 26.5mm, easy to hold in your palm, and weighs just 65.5 grams. It has an 820mAh battery good for up to 1 hour and 40 minutes of continuous FHD shooting or 1,200 photos. You’ll find 8GB of microSD card storage built-in, though there’s a microSD hatch on the bottom for adding up to 128GB microSD cards. The camera itself is a 16-megapixel shooter with a 1/2.3″ CMOS sensor, a 146-degree f/2.8 wide-angle lens.

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The HTC RE is set to retail for $199.99 in major retailers later this month, including Best Buy, AT&T, T-Mobile, Verizon Wireless, HTC.com and Amazon.com, and will be available with a number of accessories including a bike mount, lanyard and more.